Monday, April 25, 2016

Chang Hyeon Lee Blog 33

Kickstarter is one of largest funding platform, crowdfunding, a company like Indiegogo, Crowdfunder. The crowdfunding is that artists or social entrepreneur who don’t have seed money for making their project or business venture show their project on online and raise money to fund through many nameless donors who using the websites, such as Kickstarter, Indiegogo, and Crowdfunder. First crowd funding platform is Indiegogo which started at 2008, but largest crowdfunding platform is Kickstarter. This company started at 2009. I think this funding platform is successful because it’s total dollars pledged to Kickstarter projects is 1,993,792,881 dollars and successfully funded projects 93,584 dollars. Total backers are 9,581,074 and repeat backers are 2,957,516 and total pledges 25,760,668.
We can see this crowdfunding platform is successful and it going to be huge in the few year.
“We don’t ever want to sell or go public,” Kickstarter CEO Yancey Strickler told the New York Times. In an announcement posted on its website, Kickstarter said, "More and more voices are rejecting business as usual and the pursuit of profit above all," Digital Trends cited. "Positive impact on society becomes part of a benefit corporation's legally defined goals."

In technically, the status of public benefit corporation has not any influence on the company’s legal practice. Kickstarter chose to live as a B Corp. Altruism is Kickstarter chose it not a business.  

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