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Remember once we discussed in class about the backpack
we want to make, the new ones with almost everything on it? I like that idea
when it just comes out and then it just goes on to a weird way. I suppose, it’s
almost impossible to make something that applies for all groups of customers.
Yes, there were a lot of great inventions that everyone is using them every day.
But the backpack we talked about is a creation based on backpack. We didn’t
just invent a backpack. So the difference is, we need to think about why people
should choose our backpack instead of the regular ones. We have the ideas of
WiFi, GPS, charger and almost everything nowadays people can’t leave without.
Then somehow we added a fridge and something for mothers or babysitters to put
their stuff. Then I started to picture this backpack in my mind. Do I really
want to carry a fridge with me everywhere I go? What are the chances that I’m
going to use the fridge and other thing on this backpack?
I think every product needs to have its potential customer
group. It should be specially designed for a group of people and fulfill their
needs. You can always design different kind of products that are suitable for
different group of people. But it’s just too much to put everything on one
product. Not saying it’s not possible, it’s just that people always like the
things that are just right for them.
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